tag:blogger.com,1999:blog-16669201657366275922011-07-07T18:36:43.239-07:00dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.comBlogger171100tag:blogger.com,1999:blog-1666920165736627592.post-74360730756022950682010-07-25T19:25:00.000-07:002010-07-25T20:11:19.038-07:00

I thought I'd share a snapshot into the day-to-day work of a graphic designer when doing corporate identities. Below is the original logo bought from one of those online freelance bidding sites and the client brief:"I was wondering if you wanted to take the same idea but make it better... not sure how but give it more depth or 3D. I dont know... "First 2 responses:After a couple of iterations

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-92058295171530897962010-04-21T16:53:00.001-07:002010-04-21T17:00:27.048-07:00

Syndicated from Joel Spencer Design (thanks Joely!)I’ve been designing for years now, and something that hasn’t changed is how different approaches to briefing can impact the outcome. It’s very important to supply a good, detailed, written brief to a designer for a number of reasons including: • The designer will never be fully across your business at the start of a new relationship, so the

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-14949516524413667232010-04-08T23:13:00.000-07:002010-04-08T23:34:38.356-07:00

The phenomenon of outsourced web and graphic design and its pro’s and cons.With the increasing speed and growth of the Internet, many goods and services have become a lot cheaper and more attainable. In the design and development world particularly, the growth of freelancers is exponential – particularly in developing regions such as Eastern Europe, South America and all of Asia (besides Japan).

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-58017161979329313322010-03-30T19:45:00.000-07:002010-04-08T23:03:47.948-07:00

This book proves that the little guys can and often do succeed. “The Long Tail” theory is based on the .001 percent businesses that exist in the market place and now are profitable with thanks to supplying, distribution and advertising to a wide audience made possible through the internet.How does that break down?Supply - With a little know-how, a lot of research and a decent product (whether

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-17641853630993014892010-02-01T20:53:00.000-08:002010-02-01T21:08:01.856-08:00

They really are such a solid brand and a solid shoe, the old converse high-tops. I saw this doggy old pair abandoned on my street whilst walking to work and had to take a photo of them.Whilst walking I came up with a tag line that really sums up the shoe for me, they outlast their owners. When the're getting dirty, you throw them in the machine for a wash, when the're looking tired, you relace

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-83524124832328905032010-01-19T20:56:00.001-08:002010-01-19T21:00:22.792-08:00

We have some new friends on our balcony. Cheeky Rainbow Lorakeets!

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-34279235788124794922009-12-16T20:51:00.001-08:002009-12-16T21:04:13.266-08:00

Prolific writer and good friend of mine, Jonno Seidler has launched his latest journalistic and pop-cultural venture, The JC.Loosely affiliated with the Australian Jewish Community, this blog explores all things mildly applicable to the youth or anyone in the loop.As per usual, Jonno commissioned me to do the logo, which I've begun to really love and appreciate for its iconic malleability. I look

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-47507572448219011212009-12-16T20:39:00.000-08:002009-12-16T20:51:19.074-08:00

Since travelling and having some time away from the freelancing gig, I've decided to start up a new company called White Collar Creative.This company will service the corporate sector with a particular focus on clean tech and start-ups - my favourite kind of companies, lots of energy and good intentions.This company is an aspirational brand and will be an entity that clients will be proud to be

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-36550281616601306092009-08-18T00:56:00.000-07:002009-08-18T01:27:33.796-07:00

My latest complete job was for Biotech Australia, a cleantech company leveraging off the technology that is carving a new path for our survival in this smog-filled planet. The company basically grows algae very quickly (48 hours), ferments it and turns it into biodiesel. The process is 100% carbon neutral and the bi-products off this process can create Omega3 (the first real vegetarian version)

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-15204188534604987562009-07-28T19:00:00.000-07:002009-07-28T23:03:57.480-07:00

A popular crockery producer commissioned us to develop a new brand of dinnerware aimed at the low-middle income earners. It was a fairly open brief, which is rare, and required us to give the dinnerware market something to think about, to make it personal, for people to align their personality with their dinnerware, sounds lame, but we do it with pretty much everything we own (eg. cars, clothes,

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-72892541324337635522009-07-27T23:50:00.000-07:002009-07-28T18:36:13.310-07:00

It has been an interesting journey over the passed few months. To go from working as a creative at BrandsRPeople2 to heading down the freelance path has been a steep and positive learning curve.The one conclusion I have to come to is: if you want to do something, just fucking do it.The following few blog entries will outline some of the projects and clients I have worked with whilst working for

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-59995135359003193052009-01-10T05:22:00.000-08:002009-01-10T05:46:44.028-08:00

thought i'd post some videos that i have shot in and around the old city. hopefully alot of these images and concepts will help build something substantial for a show on 'calm and conflict' that I will put together when I return.press play on both of them at the same time! these were shot a block away from eachother...

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com1tag:blogger.com,1999:blog-1666920165736627592.post-40671021848399879392009-01-06T07:45:00.000-08:002009-01-06T08:28:52.161-08:00

photo 1 - masada at sunrisephotos 2 & 3 - jerusalem at sunsetxxds

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com1tag:blogger.com,1999:blog-1666920165736627592.post-36869111557773316992009-01-05T12:02:00.001-08:002009-01-05T13:03:52.735-08:00

Some of the most talented street artists give us a free show on every corner of Israel. I've isolated some of the works and converted them to vectors for anyone to download and play with. (not to be claimed as mine or yours!)There's so many creative people in this country, its just splitting at the seams. People express their political, artistic and religious opinions all over the walls and

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-34229158925859173242009-01-04T03:17:00.001-08:002009-01-04T03:48:49.454-08:00

Israel is a land full of rich imagery and culture, this series of doorways were shot in Jaffa last week.(click on image to enlarge)Doorways are a pretty kitsch symbol I know, but try not taking photos of these babies! I'm finding alot of strength in repetition and variation.xds

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-91751132042251006812008-03-24T21:59:00.000-07:002008-03-24T22:08:31.768-07:00

i catch myself feeling the instinct to press 'control + z' sometimes, weird isn't it?weird that i'm starting to feel like life is an electronic application, that simple actions can be reversed if i recognise them quick enough.some examples of things i've lately wanted to control + z :- tuning my guitar the wrong way- spilling the beans about two people sleeping the same person, to those two

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com0tag:blogger.com,1999:blog-1666920165736627592.post-30933986937055008552008-03-09T03:11:00.000-07:002008-03-09T03:19:56.477-07:00

this blog was set up in order to satisfy the requirements of 'blogger' to subscribe to another persons blog who had written about 'naked streets', a subject of interest i'm conducting a university assignment on. now that i've been given a space to blog, i thought, why not give it a go? so here it is, the only accurate and semi-educated writings i can offer are those reflections of a

dan segalhttp://www.blogger.com/profile/07599818473560892557noreply@blogger.com1